This post is the summary of a talk I gave throughout 2017 at a couple of product management conferences. I was on stage at Working Products 2017, Productized Conference 2017 and Product Management Festival 2017.
This post will touch on the learning points of my talk.… Continue Reading
Expect to hear more in-depth advice from me on validation of product hypotheses in the next couple of weeks as the (product) conference season comes to an end mid-November for this year.
But while recently listening to one of my favorite podcasts, I couldn’t help but to (publicly) shout out advice for anybody who’s tinkering with the idea of introducing a new paid product or feature to its user base.… Continue Reading
Not every company provides enough clarity about the product management tasks which are expected from their employees. That’s why this extensive guide will walk you through the general expectations on that role and which specific domains you need to master to become a successful Product Manager.… Continue Reading
Did you run AB tests before during your career as a product person?
Did you manage to achieve significant results with at least one of those tests?
Did you reject the same idea when a colleague suggests it as an experiment 6+ months after you ran it?… Continue Reading
User Story Mapping is an incredible powerful exercise to dismantle product ideas into tangible value drivers and derive an MVP-oriented prioritization from it.
And even though it has become a default framework within my product management set of tools through numerous repetitions, I often times make a mistake which interferes with some of my most important foundations of product development.… Continue Reading
Even though product people now already start arguing about whether to focus on the riskiest assumptions instead of a viable product, the good old term MVP is still a good conversation starter. Especially within companies which may not be exactly ‘cutting edge’ when it comes to product development, the intent to launch earlier and ‘leaner’ poses a huge mindset shift.… Continue Reading
A/B Split Testing is the most powerful tool of a product manager for getting from gut feeling and HiPPO driven product decisions to actual progress based on measurable outcomes.
But while it’s comparably easy to asses a tool and implement your first testing setup, there are a couple of meta mistakes I see being made from time to time among product managers (and which I’ve made myself).… Continue Reading
Generating and keeping product management alignment across all levels of an organization – from C-level until the single engineer – is one of the most important (and often most challenging) for a Product Manager.
And while often suggested a simple change of habits like ‘talk more to each other’ or ‘keep a confluence page about what has been agreed’ are right, they don’t necessarily provide the right level of confidence to a Product Manager to strive at his mission.… Continue Reading